Airline Offers A Traditional Beverage From Veneto On Select Flights To Italy

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Thanks to a new partnership with Spritz Society, complimentary premium cocktails will be served on flights from Chicago to Milan and Newark to Rome. The spritz was invented in the late 1800s in the Veneto region of Italy. Just in time for summer, United will offer complimentary Spritz Society premium sparkling cocktails onboard select flights to Italy.

These new, award-winning cocktails will be available on United’s expanded seasonal flights between Chicago and Milan starting May 6 and the airline’s summer flights between New York/Newark and Rome starting May 26. Customers can also purchase Spritz Society cocktails for $2 in the Chicago O’Hare and Newark United ClubSM locations during the first month they’re available onboard from that airport.

Spritz beverages were invented in the late 1800s in the Veneto region of Italy and have grown in popularity in recent years, with the Distilled Spirits Council of the United States reporting a 42.3 percent increase in sales for premixed cocktails year over year.  Every can of Spritz Society sparkling beverages contains only six ingredients or less, including authentic white wine from California vineyards.

Each 8.4 oz can contains 6 percent ABV and 120 calories, and comes in four delicious flavors: Blood Orange, Pineapple, Lemon, and Grapefruit. Grapefruit will be available onboard during the United limited-time promotion, while both Grapefruit and Blood Orange will be available in United Club locations.

  • Complimentary onboard two seasonal U.S. to Italy routes
    • May 6 – August 6, Chicago O’Hare International Airport (ORD) to Milan Malpensa Airport (MXP)
    • May 26 – August 26, Newark Liberty International Airport (EWR) to Rome Leonardo da Vinci-Fiumicino Airport (FCO)
  • For purchase of $2 at United Club locations in two major U.S. airports
    • May 6 – June 6, Chicago O’Hare
    • May 26 – June 26Newark
    • “Connecting People. Uniting the World” is United’s common goal. United runs the most comprehensive worldwide route network among North American carriers from its hubs in Chicago, Denver, Houston, Los Angeles, New York/Newark, San Francisco, and Washington, D.C.
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